Longines - The Heritage Collection

Longines watches have been exquisitely crafted since 1835 and have adorned the wrists of many influential people. Changemakers - such as Audrey Hepburn; Malcolm X; Humphrey Bogart; and Albert Einstein - have achieved noteworthy accolades with Longines at their side. Therefore, the Longines Print Campaign challenges consumers to make something of their time that they are given by stating what these Longines-wearers have achieved, and asking them "what will they do with their time?"

SILVER LOERIE WINNER 2017 - INTEGRATED CAMPAIGN